Tourism and Events

explore rockhampton

Contributing to nearly 2,100 full time equivalent jobs to the region, tourism plays an important part in Rockhampton's economy and development. It is one of the Rockhampton region's key industries, and Advance Rockhampton is actively playing a role in tourism planning, product development, marketing and promotion, and major events attraction to the region.

Advance Rockhampton's Tourism and Events units are a vital part of the team and are working towards promoting Rockhampton as the destination to host major events, as well as drive tourist visitation.

Explore Rockhampton is the tourism destination brand behind the Rockhampton region, and is the main pillar of the tourism marketing strategy.

Tourism Strategy

The Rockhampton Tourism Strategy is driven by five key pillars - corporate, leisure, events, education and sport.

Events Strategy

Advance Rockhampton is building on the Tourism and Events Queensland Events Strategy 2025 that explores the enormous economic and social value for local communities that hosting events can generate.

Resources

Local business resources from Advance Rockhampton's tourism team.

Business Events

As the capital of Central Queensland, Rockhampton is the leading meetings, incentives, conferences and events destination in the region.

Sporting Events

With world class hockey fields, a heated 10-lane 50m pool, outdoor velodrome, a 2000m flat water rowing course, premier mountain bike trails, and A-grade netball courts and football fields, Rockhampton is home to national, international and Olympic standard sporting facilities that nurture beginners to athletes.

Explore Rockhampton

The tourist destination website for Rockhampton.

As the region’s lead tourism, marketing and major events agency

Stay in the know

Stay in the know with what's happening in Rockhampton Regional Council's tourism team by subscribing to their monthly Tourism Industry News EDM. These emails provide updates on upcoming marketing campaigns, industry opportunities on a local, state and national level and access to newly released content like blogs, hero images and destination videos.